Privacy Policy

Effective Date: January 1, 2024

Senior Carefully respects your privacy and is committed to protecting it through our compliance with this policy.

This Privacy Policy describes the types of information we may collect from visitors, users, and contributors and how that information is accessed, used, stored, and/or shared when you visit the Senior Carefully.com website or use our assisted living search, booking, and related services.

1. Updates to this Policy

We may update this Privacy Policy from time to time. If we make material changes, we will:

  • Update the "Effective Date" at the top of this page
  • Post the updated Privacy Policy on our Site
  • Provide in-app or in-product notices for significant changes
  • Email registered users when appropriate

You are responsible for reviewing the policy periodically. Continued use of the Services after changes are posted means you accept the updates.

2. Information We Collect

a. Personal Information You Provide Directly

This may include:

  • Contact details (name, phone, email, mailing address)
  • Accommodation listing details (business name, phone, address, email, description, status)
  • Account credentials (username, password, profile info)
  • Communications you send us (feedback, inquiries)

b. Information Collected Automatically

When you interact with the Services, we may collect:

  • Device and browser information (IP address, OS, browser type)
  • Access logs (pages visited, search queries, time spent)
  • Geolocation data (approximate or precise)
  • Cookie, pixel, and tracking data

c. Information from Third Parties

We may receive information about you from:

  • Other users (e.g., residents, family members)
  • Linked accounts or social logins (e.g., Google, Facebook)
  • Service providers and analytics partners

3. Google User Data

If you choose to connect your Google account to Senior Carefully (e.g., to sync your calendar or contacts), we will:

  • Only access the minimum data necessary for the features you request
  • Use the data solely for providing or improving those features
  • Not use Google data for advertising or unrelated purposes
  • Not share Google data with third parties except as required to operate the features you request
  • Comply with Google API Services User Data Policy, including the Limited Use requirements

4. How We Use Your Information

We use your information to:

  • Provide and improve our Services
  • Personalize your experience
  • Communicate with you (service updates, account notices)
  • Detect, prevent, and respond to fraud or security issues
  • Comply with legal obligations
  • Facilitate business transactions (e.g., mergers, acquisitions)

5. How We Share Your Information

We may share information:

  • With your consent
  • With service providers under confidentiality agreements
  • With affiliates and business partners as needed for service delivery
  • When required by law or to protect our rights
  • As part of aggregated, non-identifiable reporting

6. Managing Your Data & Privacy Choices

You may:

  • Access and update your account information
  • Request deletion of your data (subject to legal obligations)
  • Opt out of marketing communications
  • Adjust cookie settings in your browser

7. Data Retention

We keep personal information only as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, and resolve disputes.

8. Security

We use commercially reasonable safeguards to protect your data, but no method of transmission over the internet is 100% secure.

9. Children's Privacy

The Services are not intended for individuals under 18. We do not knowingly collect personal information from minors.

10. California Privacy Rights

California residents have rights under the CCPA, including the right to request access, deletion, and opt-out of the sale of personal information. We do not sell personal information as defined under the CCPA.

11. Contact Us

If you have questions or concerns about this Privacy Policy, contact us at:

Senior Carefully

Email: support@careol.com

Website: https://careol.com

This privacy policy is effective as of the date listed above and applies to all users of Senior Carefully services.